Whether you’re a new business in need of a full service marketing strategy or a well established brand looking for a one-off creative campaign, Bethia has over ten years’ experience in marketing consultancy. By working out who your target audience is and what your key aims and objectives are, she can put together a marketing plan that is both creative and high-impact in its delivery.
Expert marketing services to meet your goals
In an initial marketing workshop, Bethia will spend time with you and your team to fully understand what makes your business unique. Before putting together a marketing strategy, it is important to establish what your business aims and objectives are. You may be looking to increase brand awareness, generate more sales, or build a successful online reputation. Bethia will turn these goals into a fully integrated communications plan with specific, measurable, achievable, realistic and time-bound actions.
Defining your target audience
Bethia’s consultancy approach gets to the heart of who it is you are trying to reach. Understanding where your customers are, how they spend their time and what content they like to consume will inform the best marketing activities for you. This is often called ‘user profiling’ and can determine which social media platforms you use, what content to have on your website, your tone of voice and the most effective communications strategy for your business.
Determining your marketing budget
Businesses often find it difficult to know how much to spend on advertising and paid search marketing. From social media ads to affordable SEO techniques, Bethia will work within your budget to find the most cost effective solutions to make you more discoverable online.
Putting together a marketing plan
Having established your aims, objectives and target audience, Bethia will put together a bespoke marketing plan for all your business needs. This will be tailored to your budget, the size of your team and your time limitations. By streamlining what it is you are hoping to achieve, Bethia can put together a marketing plan that is both realistic and achievable, providing your business with a measurable return on investment.
Working with your team
Bethia will involve you at every stage in the consultancy process. After putting together a marketing plan, she is more than happy to work alongside your team to deliver activities on a case-by-case basis or be on hand to oversee the whole project.
Dynamic approach to marketing consultancy
Partnering with Bethia ensures that your business will benefit from a dynamic and innovative approach to your marketing strategy. Bethia takes the time to understand your unique requirements, ensuring that all of her marking consultancy is aligned with your business goals.
Get started with marketing consultancy services today
If your business is looking for marketing support to help your organisation grow then don’t hesitate, get in touch today.
Here’s what Bethia’s clients have to say about her marketing consultancy:
Bethia has delivered a number of consultancy projects for us. She is friendly, easy-going and professional - we are always happy to work with her.
— Charlie Gray, Cornwall 365
A strategic thinker who is creative with her ideas and execution, and knowledgeable across a range of marketing disciplines.
— Charlotte Somers, Hall for Cornwall